{"action":"transfer","ceasedDate":null,"city":"Helsingborg","country":"SE","county":"Skåne län","elfAbbreviation":"AB","elfCode":"XJHM","elfName":"Aktiebolag","isCeased":false,"legalAddress":"Loyalty Group AB, Järnvägsgatan 29","legalAddressType":"RegisteredAddress","legalFormLabel":"Aktiebolag","legalName":"Sweden Loyalty Group AB","lei":"894500MKTRDMXHFNNZ04","leiStatus":"ISSUED","municipality":"Helsingborg","postalCode":"25224","purpose":"Bolagets affärsidé är att genom internethandel och tidningsannonsering, bedriva försäljning av presentartiklar, heminredning och modeprodukter såsom smycken, kläder och accessoarer till konsument och därmed förenlig verksamhet.","registrationDate":"2012-08-21","registrationNumber":"5569014573","registrationNumberFormatted":"556901-4573","registrationNumberNormalized":"5569014573","sniActivities":[{"code":"47712","description":"Detaljhandel via internet eller postorder med kläder","rank":1,"section":"G"}],"sniCode":"47712","sniDescription":"Detaljhandel via internet eller postorder med kläder","sniRevision":"2025","sniSection":"2025:G","source":"tic-se"}